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Google Ventures Design Sprint: Day One (Understand)

Following the Google Ventures design sprint process, day one is themed “understand”. This day of the sprint is dedicated to understanding the product or idea. Google Ventures Design Staff describes the day as follows:

Business opportunity — The CEO or product leader should walk the sprint team through the business opportunity and market.

Lightning demos — Look at competitors’ products. It can also be helpful to look at non-competitive products that solve a similar kind of problem in a different market.

Lay it out — Print out all the important screens in your product, lay it out, and... Read More

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